Our role as the digital imaging technician was to take care of all the technical aspects of digital video capture in production - managing the video pipeline as it travelled from camera to card, and preparing it before it headed to the edit suite.
We worked closely with the remote producers, directors and other cinematographers to ensure that their shots were perfect, providing further technical support for the on-set video livestream.
As the digital imaging technicians for Nike Kids’ PLAYlab production, we provided our specialist Digital Imaging Services for digital capture, management, and manipulation of images. We were involved in all aspects of the production process from pre-production to post-production, and had extensive knowledge of the entire workflow.
MotionHut’s digital imaging services can be used with a variety of camera formats, as well as the software for ingesting, logging and managing data. We marry this technical expertise with our strong organisational skills, which are necessary for keeping track of all the data that is generated during production. Now, more than ever, digital imaging services are becoming a vital component of the production crew’s armoury.
© Images and video content copyright of Nike.
There are many reasons why people choose to enroll in online courses, but one of the most important is the convenience. The Production Guild of Great Britain has developed a Virtual Learning Environment for its members; with it's membership cohort scattered far and wide on many a HETV or Feature Film production, often on location the far reaches of the land, one of the main benefits that comes with an online course or program is that you can work on your studies at any time, from anywhere. Studies have shown that when video content is used in an educational setting, students learn more and retain the information better. This is because when we watch a video, our brains are actually working harder than when we read text. We not only see and hear the information, but we also process it visually and auditorially. This multi-sensory approach helps us learn and remember the material better.
H5P is a content creation tool that makes it easy to add interactive multimedia content to your website. It's perfect for use in educational settings, as it allows teachers and students to create and share videos, quizzes, and slideshows. H5P content can be used to supplement traditional teaching methods, or it can be used as the basis for an entire online course.
When it comes to shooting content for YouTube, there are a few things you'll want to keep in mind. First and foremost, think about your audience and what they would want to see. Are you targeting a general audience, or a specific niche? Once you've decided on that, you can start planning your content accordingly.
Another thing to keep in mind is the quality of your content. This is more than just making sure all your shots are well-lit and steady, and that you're using good audio equipment. We would say this wouldn't we, we are professional videographers after all. But, also be sure to plan out your shots and story carefully, and use a variety of different shots to keep things interesting.
Finally, be sure to promote your content once it's been uploaded. Share it on other social media, embed it on webpages, send out a press releases to trade and other magazines and generally make some noise about how and why it was made. As your YouTube audience grows you may be able to monetise your YouTube Channel. Monetising a YouTube channel is not always easy, but there are some great opportunities available that could add another revenue stream to your business.
Focus on these 3 objectives:
Remember, if you're going to be using YouTube as a part of your video marketing strategy, you want to make sure that the content is relevant and worthwhile.
Using social media is a great way to engage your audience and build relationships with them, but it's especially important in the beginning when you're just getting started. When someone subscribes to your YouTube channel, they're opting in for your content and trust that you'll be providing things of interest to them.
MotionHut and Custodian Data Centre partnered together to develop the content for their YouTube channel. Together, we created a series of informative and interesting videos to enhance their video marketing strategy. The new videos have been well-received by their target audience and YouTube viewers.
Custodian Data Centre markets itself as "probably the most open and transparent Data Centre on YouTube. Bringing you insight, discussion and data centre "how-to's" from deep inside our award-winning UK Data Centres". Our new videos helped to realise that ambition on their YouTube channel. We combined our expertise and their knowledge to produce a series of highly engaging and informative videos.
The results of our efforts have been impressive to say the least. Custodian Data Centre's YouTube Channel has seen its engagement quadruple, with our videos regularly gaining more than 50,000 views. Subscriber numbers now stand at over 80,000 subscribers to Custodian Data Centre's YouTube channel. The videos have engaged their niche audience with insight, knowledge and data centre "how-to's" which has helped them to realise the aims of their video marketing strategy.
NYWIFT’s Designing Women is a leading New York City awards event, which honours renowned costume designers, makeup artists and hairstylists in film, television and digital media. This unique showcase, co-presented by Variety, is attended by actors, producers, directors, writers, fashion industry leaders and, of course, designers.
Michele Clapton has won both a BAFTA and an Emmy for her work on Game of Thrones, and in turn is being recognised for her craft by NYWIFT.
NYWIFT is the preeminent professional association for women in the New York entertainment industry, which brings together more than 2,500 women and men working both above and below the line. NYWIFT is part of a network of 50 women in film chapters worldwide, representing more than 15,000 members.
You can view Michele Clapton's full segment in the embedded clip below.
You can visit the New York Women in Film and TV homepage at the following link: www.nywift.org
MotionHut has been working in collaboration with the media and communications department of the Kent Fire & Rescue service for a number of years. We’re proud to be able to support the great work that they do and to have the opportunity to promote the safety and wellbeing of local residents.
“The Safe and Well home visit service with Kent Fire and Rescue Service is a no brainer; it’s fantastic! It costs nothing, and what’s better than knowing you are safe in your own home? I encourage everyone to get on the phone and book a visit today”, says Len.
MotionHut has experience creating and producing content featuring high profile and named contributors, we’ve worked with entertainment celebrities to leading researchers and Fortune 500 CEOs.
The benefits of using celebrities in your video content are that it can increase your brand awareness, improve the public perception of your company, and through using celebrities, you have an opportunity to use their talent to convey a message. With the use of celebrity endorsements in video content, there are many benefits for businesses looking to increase brand awareness or improve the public perception of their company. Using celebrities provides you with an opportunity to further legitimise your brand and with a familiar trusted face to reinforce your message.
The film was shot by MotionHut working in collaboration with ex-BBC producer Helen Curston, the Medway African and Caribbean Association and Chatham Historic Dockyard, and went on to become an integral part of a wider exhibition exploring the lives and culture of historic African and Caribbean settlers in Kent and the South East.
Untold Stories: A Documentary of Kent's Black History looks at this popular county, well-known for its cathedral and castle but where less perhaps seems to be known about its multi-cultural past.
The film was nominated for a prestigious Arts and Humanities Council "Research in Film" award, presented at BAFTA Picadilly as part of a new category - the ‘People on the Move: Stories of New Beginnings’. award. This is a brand new category which, in a nod to the anniversary of when the Empire Windrush docked at Tilbury - an iconic moment in migration history - explores the untold stories of people who have moved from one place to another.
"This documentary charts the relatively unknown multi-cultural history of Kent. Featuring BBC Presenter Ayo Akinwolere, along with interviews and personal testimonies from local residents, the documentary explores the history of African and Caribbean people in Kent." - Arts & Humanities Research Council Press
The film was mentioned on BBC South East when it premiered.
A piece on the film and its premiere aired on BBC News South East.
You can read more about
The Stereohype Festival uses the arts to challenge mental health discrimination experienced by African and Caribbean Communities through unique, inspiring and stimulating events that are primarily based in the West Midlands.
Over the past sixteen years The Red Earth Collective have drawn audiences of over 10,000 people to StereoHype events, and continue to succeed at drawing in large crowds aided through the use of video content for marketing.
Charity video content is a great way to get a return on investment. Not only is it more engaging than other forms of content, but it's also more likely to be shared. This makes it a great way to reach a larger audience and promote your cause or product. Additionally, video content is a great way to build trust with your audience. By providing quality, informative videos, you can establish yourself as an authority in your field and inspire loyalty from your viewers. The video content provides an additional purpose - used to evidence the success of such events allowing new investment and opportunities.
Untold Stories: A Documentary film of Kent's Black History looks at this popular county, well-known for its cathedral and castle but where less perhaps seems to be known about its multi-cultural past.
Featuring television presenter and former Blue Peter presenter Ayo Akinwolere, along with interviews and personal testimonies from local residents, the documentary explores the history of African and Caribbean people in Kent. Filmmaker Helen Curston, who has worked for nearly 14 years for the BBC within current affairs and documentaries, and is Senior Lecturer in Television Production at University for the Creative Arts, said: “as part of the Heritage Lottery Funded ‘Black History Live’ project, it aims to develop a better understanding of the diversity of the Kent region, highlighting important untold stories from Kent’s multi-cultural history.”
Having premiered at the Chatham Historic Dockyard in early October as part of Black History Month, and forming part of an installation piece, Helen adds: “The project seeks to influence viewer’s experience and understanding of hitherto untold narratives and histories from both high profile and less well-known figures – it will raise the profile and awareness of Kent’s black history and to connect communities with a shared history of the area.
"Viewers are able to learn more about these stories through expert and personal testimony, of both ancestors of these figures and volunteer researchers and young actors who have engaged with the wider Black History Live project. It will challenge established notions of Britain’s history by highlighting the contribution of Kent’s Afro-Caribbean population to the arts, culture, politics and other aspects of socioeconomic development, challenging racial and cultural stereotypes.”
A piece on the film and its premiere aired on BBC News South East.
Over the years, it has a track record of achieving significant results in artist mobility, intercultural dialogue across borders and capacity building.
The project "ONE®" comprises of a distinctive network of classical symphony orchestras active since 2004, which has been supported by the EU through the Culture and Creative Europe Programmes from 2005 on. Over the years, it has demonstrated a track record of achieving significant results in artist mobility, intercultural dialogue across borders and capacity building. We have been lucky to have a continued partnership with the ONE® project and demonstrating it's reach and impact to the commission, investors and partners as well as it's expansive network of collaborators and participants. We have created films which explore the impact and positive outcomes of the Orchestra Network for Europe programme, including the covering development of the award winning animated film "Red & The Kingdom of Sound", and it's immersive live performances in Abbeville and Amiens, France.
You can learn more about the competition and the Orchestra Network for Europe by following this link.
In 1945, when English composer Benajamin Britten wrote Young Persons Guide to The Orchestra he wanted to introduce young people to the world of classical music. Some 70 years later, CG animation filmmakers from University For The Creative Arts in Rochester are bringing his work firmly up to date. "Red & The Kingdom of Sound" is the 17 minute animated musical adaptation of Britten's piece.
"Red & The Kingdom of Sound" has gone on tour around Europe, with live performances of the film taking place in France, Germany, Poland and more. Children from local schools are invited to the theatres to experience the film.
Our companion documentary explores the creation of the film, and features interviews with the director, production designer and animators. "Red & The Kingdom of Sound" is at it's heart an educational tool, and with that comes our making of documentary. It is planned that it too will travel to schools around Europe to be used in educational institutions for children to learn about the film, how it was made, and the music behind it.
The project was co-funded by EU Creative Europe Programme, and our documentary film also serves as a presentation tool, demonstrating to executives how the programme is being utilised by the institution and how it delivers on its remit.
The film took us to the premiere performance of "Red" in Abbeville, France. We interviewed acclaimed conductor Arie Van Beek, chief conductor of Orchestre De Picardie, who performed the live music to the piece and we also gain an invaluable into classical music ourselves along the way. "Red" has gone on to win numerous awards, and has screened at film festivals worldwide.
The documentary is made up of many different elements that MotionHut offers within its service portfolio. These include documentary video production, live music recording, educational video production, video editing and motion graphics.
You can learn more about the film by following this link.
